Why sponsorship is different with Ultra106five

Radio advertising is a wonderful way to build your brand as well as let a whole bunch of people know about your products, services, special event, or sale. As a community radio station, Ultra106five does things a little differently. Ultra106five are southern Tasmania’s Christian and community-based radio station, broadcasting across southern Tasmania since 1980. We are Hobart’s positive media perspective, providing only positive and encouraging messages to our listeners each and every day.

With over 41 years of broadcasting to southern Tasmania, we are well placed to help your business reach more Tasmanians!

• Ultra106five has approximately 36,000 listeners tuning in each month.
• We have highly engaged and responsive listeners who invest in the station financially each year through on-air appeals, giving them a strong sense of ownership and brand loyalty.
• We can create a specific and affordable package for your needs to promote your product or service.

As a community radio station, we play only five minutes of sponsorship each hour. This means your unique advertising package and Call to Action (CTA) will have more traction in the market, and you will be one of only two advertising spots in a row, so your ad will always be heard either first or last, making you top-of-mind for our listeners.

 Ultra106five has a Net Promotor Score* of 52 within the radio sector. This means our listeners are twice as likely to take action when hearing your on-air message and are likely to recommend the station to a friend or relative.

When you advertise with ultra106five you will be reaching people like never before!

4 Reasons you should consider radio advertising with Ultra106five:

1. 36,000 listeners tune in each month to Ultra106five, many of whom listen to Ultra exclusively
2. Less Clutter—2 ads per ad break, and only 5 mins per hour—making your business stand out
3. Family-friendly and kid-proof messages
4. Competitive rates

Your sponsorship with Ultra106five changes lives in Southern Tasmania, and across the world!

Each year Ultra106five partners with local, national, and international charities to provide hope to our community, and helps connect our listeners with community organisations making a significant difference across the globe. When you support Ultra106five you help make a difference to thousands of lives, across Tasmania and across the world.

Ask to talk with one of our Advertising Sponsorship Team today on 6231 1065, or email our Account Executive. We’d love to get in touch and talk about how we can partner with you to help you grow your business.

*A national survey of CMAA member station audience n= 4467. Also, a national survey of commercial radio listeners n=1029. Research conducted February and March 2019